The "Internet +" proposal means that the Internet-based economic development has entered a new stage. In the process of integration between the traditional industry and the Internet industry, new models and new businesses are constantly being explored. More importantly, from the perspective of users, users are trying to establish closer links with consumers. Great Wall Lubricating Oil, as the largest domestic lubricants company, undoubtedly serves as a benchmark for the traditional energy industry. In 2009, Great Wall Lubricants set up shop in Taobao to take the lead in testing the online shopping market. In March 2010, Great Wall Lubricants formally established Great Wall Lubricant Tmall flagship store in Lynx Mall. After five years of development, Great Wall Lubricants has completed the overall layout of major e-commerce platforms such as Tmall and JD.com as well as WeChat Micro Mall. . In the past five years, Great Wall’s online shops have achieved remarkable results with trustworthy product quality and thoughtful and timely after-sales services. Taking Great Wall Lubricant Tmall flagship store as an example, sales have been ranked first in the lube industry for five consecutive years on the “double 11†day. However, the Tmall flagship store of Great Wall Lubricants is not just an online sales window in the general sense. The Great Wall has always taken the strategy of “manufacturing service enterprises†as its strategic connotation. It strives to implement the concept of “service first†in the construction of e-commerce platforms. This achieves the goal of "integrating services online and offline." In 2011, taking the double 11 as an opportunity, Great Wall Lubricants Tmall flagship store and the Great Wall Auto Maintenance Center under the line were integrated to take the lead in realizing the O2O service model for car maintenance. As long as the owner of the car purchases an offline package at the Tmall flagship store, he can enjoy a convenient one-stop service at the Great Wall Auto Care Center, which perfectly solves the problems of product packaging, transportation, and replacement. In addition, in order to provide consumers with a quick and easy oil selection program, the Great Wall Lubricants official WeChat account has opened an “oil selection assistantâ€. As long as the user accurately enters the car's brand, vehicle series, vehicle model, and driving range, the fuel selection assistant will provide consumers with the most suitable oil solution. This service not only saves the time cost of the owners, but also reduces the risk of using the wrong oil. At the same time, the Great Wall Lubricants official WeChat also provided product anti-counterfeiting inquiry services, which enriched the service system of Great Wall Lubricants, allowing consumers to experience the meticulous care of Great Wall Lubricants. In 2015, Great Wall Lubricant cooperated with some business units and provided Great Wall “Enjoy Card†and “Exalted Card†as carriers to provide shuttle bus and near-site service for the company’s bus and employee’s private car. From the user's point of view, the concept of “you go to work, I take care of you, car restrictions, and I serve!†is further integrated into the car care service. As a typical traditional energy industry enterprise, Great Wall Lubricants firmly grasps the context of the times and uses a keen eye to analyze how the mobile Internet works for consumers, turning this observation into a new thinking mode, more from the perspective of users. Think about customer needs and build closer relationships with customers. Whether it is the OTO service of the Tmall flagship store, the WeChat oil selection assistant or the newly launched Yuexiang card service, it is the best proof of this concept. Silicone Adhesive,Dispensing System,Silicon Sealant,Two Component Mixing Dispensing CIXI TIANHAO ELECTRIC CO.LTD , https://www.tianhao-auto.com