·Automobile imports fell for the first time in 16 months before the first Mercedes-Benz in April

A few days ago, the data released by the Chinese import auto market database showed that the supply and demand of China's imported car market declined in the first four months of this year. In fact, the supply and demand for imported cars have fallen for 16 consecutive months.
In terms of the import volume of various brands, the “Daily Economic News” reporter learned that in the first four months, Toyota, Land Rover, Audi, Porsche and other traditional brands with large imports have declined. It is worth noting that during the same period, Mercedes-Benz imported more than BMW and was the champion.
Although the imported car market as a whole is lower, parallel imports are growing against the trend. In the first four months, the import volume of this trade form increased by 6.6% year-on-year, and the market still maintained a certain vitality.
In addition, the reporter also learned that in April this year, the decline in the volume of car imports has begun to slow down. However, Wang Cun, senior manager of the market department of SINOMACH (11.190, 0.25, 2.29%), may reflect that the imported car market has “bottomed out”, but whether the market will have a sustainable “rebound” remains to be further Observed.
Imported car market continues to decline The statistics of China's imported auto market database show that in the first four months of this year, passenger car imports were 309,000 units, down 11.7% year-on-year. The reason is that market demand has shrunk. In the same period, the sales of imported passenger cars fell by 9.7%.
In terms of models, in the first 4 months, SUVs are still the leading products in the imported car market. However, in the three major segments of passenger cars, SUV and MPV imports have declined significantly, and car imports are relatively stable. . In the same period, SUV imports amounted to 186,000 units, down 15.7% year-on-year, accounting for 60% of passenger car imports; car imports were 109,000 units, down only 0.1%; MPV imports were about 10,000 units, down 39%. .
The overall slump in the imported car market directly affects brands. According to the data provided by China's imported automobile market database, half of the top 10 brands in the first four months of the year saw a decline, with Toyota, Land Rover and Audi all falling more than 5 percentage points.
However, Mercedes-Benz and BMW continue to grow among the top imported brands. It is worth noting that during the same period, Mercedes-Benz imports increased by 11.1% to 46,900 units, surpassing BMW and becoming the number one importer; BMW imported 4.59 million units in the same period, ranking second.
The new GLS and the new GLE launched by Mercedes-Benz in the second half of last year have become important products that drive the growth of imports in the first half of this year. Among them, the import volume of GLE in the first 4 months is close to 13,000, and the import volume of GLS is more than 3,000.
In addition, among the top 10 brands in the import volume, Lexus imported 28,000 units in the first four months, up 73% year-on-year, and Subaru also increased 73.7% to 14,000 units.
Wang Cun said: "The two brands adjusted their stocks last year, when imports were small. This year, Lexus and Subaru's imports are returning to normal levels."
The increase in terminal concessions is actually a 11.7% decline in the first four months of the imported car market, which has narrowed down from the 14.8% decline in the previous three months.
"The decline in the decline in imports does not mean that there will be a rebound." Wang Cun told the "Daily Economic News" reporter that the rise in the imported car market depends on price cuts.
According to the statistics of China's imported automobile market database, in April, the preferential price of the imported car market reached 12.5%. It is worth noting that since 2016, the preferential rate of imported cars has increased from 10.9% to 12.5%.
“The imported cars have contributed a lot to the profit of the dealers.” Cui Dongshu, secretary general of the Association, pointed out that “as the market is sluggish, the era of high profits of imported cars has passed.”

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