Longxi Lubricants Enters Top 500 Chinese Brands for Two Consecutive Years

The 12th "World Brand Congress" hosted by the World Brand Lab in 2015 was held in Beijing on June 16, 2015. At the same time, the 2015 (twelfth) "China 500" was released. The "Most Valuable Brand" rankings, following the rankings last year, Long Hao Lubricants entered this list again this year, and the assessed brand value reached 4.6 billion yuan, a strong increase of more than 20% from the 3.7 billion yuan in 2014.

Longxi Lubricants Enters Top 500 Chinese Brands for Two Consecutive Years
Longxi Lubricants Enters Top 500 Chinese Brands for Two Consecutive Years

In recent years, Longsheng Lubricants has established an excellent brand image in the eyes of consumers by virtue of its outstanding quality of word of mouth, user experience and continuous product innovation. A series of successful brand value-shaping and dissemination activities have made Long Hao a far-reaching reputation and have become one of the fastest-rising brands in China's lubricants industry.

Longxi Lubricants Enters Top 500 Chinese Brands for Two Consecutive Years
Longxi Lubricants Enters Top 500 Chinese Brands for Two Consecutive Years

Since 2015, Longjing Lubricants has led the “Internet +” marketing trend in the lube industry and has achieved a series of breakthroughs within and outside the industry. In March, Long Hao and the leader in domestic car home maintenance field were Boao. Chongye.com officially signed a strategic cooperation framework agreement; in May, Longmother and Tmall in-depth cooperation and jointly built "Tmall Custom" SONIC9000 full synthetic lubricants to create a three-day sales of more than 3 million yuan outstanding performance, weekly sales ranked Tmall first; on May 25, Long Yu was formally admitted to the “China Automotive Parts Technology Innovation Organization” G20 platform, becoming the only lubricant oil company supported by the China Automobile Engineering Society; in June, Long Hao and domestic online The tourism brand Tongniu Tourism has formed a strategic partnership to extend the scope of cross-border cooperation from “people” and “car” to the consumer’s life. Therefore, this year, Longsheng Lubricant was once again selected as one of China's Top 500 Most Valuable Brands. It can be said that it is a good name. This fully proves that Longxu still maintains a strong growth momentum in the overall slowdown of the lubricant industry.

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